About

Education
Wayne State University | B.A. Media Arts & Studies | 2009

Work Experience
 Search Optics | Ferndale, Michigan | March 2015 – June 2017  

Content Manager (March 2016 – June 2017)

  • Responsible for strategy, procurement, editing and publication of up to 400 pieces of content.
  • Researched and determined blog and page content.
  • Worked closely with SEO strategists to ensure that content is optimized for best results.
  • Managed a team of 25 freelancers, assigning and editing all content.
  • Responsible for all budgets and invoices.

Community Manager (March 2015 – March 2016)

  • Researched and wrote content for automotive dealers nationwide on platforms including Facebook, Twitter, Instagram and Google+.
  • Managed budget for promoted Facebook posts for multiple clients.
  • Monitored reputation management across platforms and respond to positive and negative reviews and comments.
  • Built relationships and following for clients on Facebook, Twitter, Instagram and Google+.
  • Created Facebook campaigns (Click-to-Web, Lead Generation, Retargeting, etc) for automotive clients, recruiting clients and national food clients.
  • Participated in strategy meetings with management and clients.

ThomasNet, Thomas Publishing | New York, New York | 2010 – 2014

Project Manager/Communications Specialist – Digital Media/Social Media (2012 – 2014)

  • Acted as client contact; conducted kick-off calls and pitched ideas and content strategies on monthly calls for social media and email marketing campaigns.
  • Researched and wrote original material for multi-platform campaigns.
  • Oversaw internal production and deployment of program deliverables for up to 50 clients.
  • Utilized light HTML for email campaign production and managed email lists for 15 clients.
  • Worked with SEO specialists, sales, and internal design and development teams to maximize results.
  • Produced bi-annual reports for social media programs and monthly reports for email marketing programs.
  • Managed a team of freelancers, assigning, editing and publishing final content.

Content Editor (2010 – 2012)

  • Specialized in B2B technical writing and editing to client specifications while maintaining ThomasNet guidelines.
  • Reviewed and edited content from vendors for addition to advertiser profiles.
  • Analyzed advertiser websites for content review and determined updates needed.

Freelance Script Reader | Writer | Social Media           

  • BlueCat Screenplay Competition | Goldcrest Films – Read and analyze scripts and provide thoughtful and constructive criticism to screenwriters.
  • The Root – Handled updating all social media for the brand on weekends.
  • Detroit Derby Girls – Researched and wrote content for bout programs.
  • Examiner.com – Researched, wrote and published editorial articles regarding film.
  • Huffington Post Blog – Researched and wrote articles regarding film.
  • Real Detroit Weekly – Researched, wrote and published editorial articles regarding, music, film and events.
  • Splash of Tonic Author of film and television blog.

 Additional Experience

Film Society at Lincoln Center | New York, New York | 2014 – Present   
Production Assistant, Special Events

  • Assisted in the production and logistics of Red Carpet Premieres and Gala events.
  • Talent wrangling for high profile talent.
  • Acted as a hospitality liaison in VIP areas during Film Festival and annual Gala events.

Tribeca Film Festival | New York, New York | 2010 – 2015
Production Assistant, Screenings & Press

  • Distributed credentials to press and industry for special screenings.
  • Acted as liaison to high level donors during film screenings.
  • Coordinated logistics to get talent to and from press interviews.

Professional Skills

  • Facebook Business Manager
  • BaseCamp
  • MyEmma
  • HootSuite
  • Sprout Social
  • Canva
  • PicMonkey
  • WordPress
  • Smartsheets
  • Upwork
  • NetSuite